Insights and ideas: SEO

Google’s recent Helpful Content update directly responds to how people search online. Therefore, prioritising relationships with humans in your SEO strategy is essential - and here's how to do so.

If you’re looking to increase your Domain Authority, you need to start building links. Here, we discuss how Domain Authority works, and how to increase your website’s DA score.

With the new Helpful Content algorithm rolling out this week (22 August 2022), it won’t be long until we see the impact for ourselves.

Let’s not overcomplicate things. Digital strategy is simply to put a plan in place to accomplish objectives using digital channels.

If you work in the web design industry you’ve probably heard this one before: “people have shorter attention spans than ever before, so the content you create should be short and easily-digested. It’s all about going viral”.

If I asked you how your website was performing, what would you tell me? If that question elicits a sense of panic, a blank stare or an empty head then this blog could be exactly what you need.