At Bigger Picture, our expert team of web designers and creative web developers craft bespoke websites that captivate audiences, inspire action, and leave a lasting impression. Working with brands throughout Hampshire and beyond, our websites are designed and built to help you find, engage and convert the right audience. All of our websites come with powerful content management systems from Webflow or WordPress.
Your web design agency in Hampshire
For nearly two decades, we’ve been pushing the boundaries of web design to deliver no bull results for brands across most sectors. Our approach is simple: no templates, no shortcuts, no compromises.
We believe in breaking industry molds and discarding overused styles to create something truly unique for your brand. Our award-winning creative team specialises in producing powerful, flexible design systems that showcase your brand’s story and solutions beautifully—from mobile to desktop.
We don’t stop at pretty design. We’re a web design agency with expertise in motion design and interactive experiences, engineering websites that don’t just look amazing but also engage users and drive conversions.
Flexible web design systems
Our website design approach focusses on reusable components and flexible layouts designed specifically for your brand and content. Unlike rigid templates or pre-built themes, our bespoke design systems allow you to:
- Quickly create new pages without compromising on style or functionality
- Maintain visual brand consistency across all areas of your site
- Adapt easily as your business grows or evolves
By focusing on your content, your audience, and your goals, we ensure every element of your website design system feels on-brand, memorable and totally bespoke to you. The result? A website that’s not only beautiful but also scalable, efficient, and unforgettable.
Why Choose Bigger Picture as your web design agency?
From microsites to e-commerce and portals
Need an exciting product launch platform? Perhaps a microsite to shine a light on your sustainability efforts? Or a 100,000 page e-commerce website with deep integration into your ERP? Our experience with digital is unmatched and our excitement for what is possible unwavering.

Web design process. The Bigger Picture way.
Discovery
Our digital experts collaborate with you to define your goals, research your competitor landscape, and identify what will set you apart.
Data Analysis
Expect data-driven decisions over presumptions with us. We'll analyse your current data to determine how people find and interact with your current site to improve user journeys and conversion rates.
Plan
Once our people have a deep understanding of your brand and its audience, we’ll agree on a plan including sitemap, user journeys, UX features, conversion points, functionality and more.
Conceptual Work
After defining current leaders in your space along with mood boards and brand guideline input, our creative web design team start with a blank canvas and bring your brand to life on screen.
Complete Design System
With the creative direction agreed on, we will continuously share and collaborate on a complete bespoke design system to ensure every page of your new website is covered.
UX Prototyping
We don’t rely on static visuals alone. Key UX features like product configurators, calculators, and conversion tools will be prototyped in browser to demonstrate the finest micro-interaction details.
Development
Once all creative is finalised, our team of front-end and back-end specialists develop fast, robust production code engineered for speed, SEO and future updates.
Quality Assurance
Before launch, every element of your website is thoroughly tested in a staging environment where our main goal is to break (and fix) what we've built before we launch in your production environment.
Don’t take our word for it. Here’s what our client has to say.
We wanted to consolidate our 4 websites into 1. We looked for an agency that could do both the booking/account system and design at a high-end level. Bigger Picture far exceeded our expectations. What we have now is a high performance website, lots of slick but simple animations and an overall flawless website. To top it off, the CMS system provided was custom built around us.
Ready to create an extraordinary web design?
Your web design should be more than just acceptable, it should be memorable. Let’s work together and create a bespoke digital experience that engages your audience and drives results like never before.
Web Design FAQs
Other services you may be interested in

Branding
We collaborate to define your goals, research your competitor landscape, and identify areas of Improvement.

WordPress
Powerful, fast and bespoke websites powered by WordPress. No themes, no bloated page builders, no compromise on quality.

SEO
We deliver data-driven SEO strategies that drive real results, combining technical expertise with creative content to drive business growth.
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